By Techarc
With 5.4 million shipments, Wristables market crosses over Rs 3,800 crore in India in CY 2020
March 25, 2021

Brands are increasingly expanding their Smart Watch portfolio, contributing 44.1% of the total Wristables shipment for the calendar year.

Gurugram – Thursday March 25, 2021: As per the 1st edition of techARC’s India Wristables Market Report (part of techARC India Connected Consumer Market Scan Dashboard), 5.4 million Wristables (fitness bands and smart watches) were shipped for the calendar year 2020. This translated in Rs 3,837 crore (US $540 Mn) in terms of value.

Talking about the key industry trend, Faisal Kawoosa, Founder & Chief Analyst, techARC said, “Wristables have become

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By Techarc
Moving to ‘Essentials’ accessory, TWS clocks 8.4 MN shipments at a value of over Rs 2,400 crore
March 12, 2021

TWS Connected Consumer product category heads for consolidation with 77 brands shipping over 168 models in CY 2020.

Gurugram – Friday, March 12, 2020: techARC today announced India TWS (True Wireless Stereo) report (part of its India Connected Consumer Market Scan Dashboard) for the calendar year 2020.  As per the report the total shipments during the period were 8.4 million units amounting to Rs 2,432 crore (US$ 335 MN).

Commenting on the growth of this accessory category, Faisal Kawoosa, Founder & Chief Analyst, techARC said, “With the remote working growing

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By Techarc
Smart Speaker shipments cross record 1 mn in 2020, Apple widens the choice for consumers.
February 17, 2021

Amazon leads smart speaker market in India both in value and volume market shares. Xiaomi ranks 2nd by market value share (10%) in its 1st year of market entry.

Gurugram – Wednesday, February 17th, 2021:  With 40% of smart speakers being shipped in the fourth quarter of calendar year 2020, the total shipments for the year crossed 1 million mark (exceeding estimates) for the first time in India.  In terms of value, smart speakers worth Rs 463.4 crore (US $63.6 mn) were consumed during the period.

India Smart Speakers Market Size

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By Techarc
Multiple messaging apps is a reality in India now, among alternatives to WhatsApp, Telegram is the frontrunner having added 42.9% of the users in the past 1-3 years
February 10, 2021

Users are operating more than one platform for features and security

Gurugram – Wednesday, February 10, 2021:  In a user insights research announced by techARC today, spanning 2,000 active messaging users across the country, it was revealed that the trend of using multiple apps for chatting and sharing is picking up in India driven by unique feature set offered by emerging platforms like Telegram as well as security levels in Telegram and Signal.

Commenting on the findings, Faisal Kawoosa, Founder & Chief Analyst, techARC said, “Though there is a clear

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techARC India Mobile Phone Exports 2020
By Techarc
India Smartphone Exports estimated to cross record $1.5 Billion in 2020
November 23, 2020

‘Make in India’ initiative bearing fruits as people across 24 countries use mobile phones Made in India.

Gurugram – Monday, November 23, 2020: techARC in its India Mobile Phone Exports Market Scan Report announced today, pegged the total exports of smartphones to cross $1.5 billion by value.  This would be over 98% of the total mobile phones exported out of India.

Announcing the report, Faisal Kawoosa, Founder & Chief Analyst, techARC highlighted, “India has been exporting mobiles to destinations like UAE and neighbouring SAARC countries for quite some time.  However, ‘Make

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techARC-India-Smart-Speakers-Market-Scan-Report-2020
By Techarc
Smart Speaker shipment expected to cross record 750,000 units by end of 2020. Amazon Echo drives the market, Xiaomi makes an impressive entry
November 16, 2020

Among Smart Connected Devices, Smart Speaker ranks 2nd in the wish list of Indian consumers

Gurugram – Monday November 16, 2020: Announcing its 1st edition of India Smart Speaker Market Scan report, techARC today said that the unit shipments of the device are expected to cross 750,000 units by the end of year 2020, which is an all time high.  The market is primarily led by Amazon Echo Smart Speakers which has 95.9% cumulative market share for the period Jan-Sep 2020.  Xiaomi has made an impressive debut in the quarter

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By Techarc
Sony Play Station continues to drive console Gaming sales in India shipping over 96.5% of the devices in 3Q’20
November 9, 2020

Market likely to see 21% dip in sales in 2020 over previous year owing to poor start due to Covid-19 pandemic

Gurugram – Monday November 9, 2020: In its first India Gaming Console Market Scan report for 3Q (JAS) 2020, techARC today said that in the calendar year 2020, over 42.8k units were shipped during the first three quarters which is 30% less than the volumes of the corresponding period for 2019.  techARC estimates total shipments for calendar year 2020 to cross 72,000 units, which will be 21% less than

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Fig1-techARC-India-Holistic-Smartphone-Brand-Quality-Index-2020
By Techarc
Community driven brands like Realme and OnePlus top holistic Smartphone Brand Quality Index
October 29, 2020

Democratisation is enabling create quality brands resulting in repurchases & recommendations to others, finds techARC’s India Holistic Smartphone Brand Quality Index

Gurugram – Thursday, October 29, 2020: In techARC’s Smartphone Brand Quality Index report, industry’s first end-to-end measure of smartphone brand quality released today, it was revealed that the brands having community driven approach score high on holistic quality that has a direct bearing on repurchases and recommendations to friends and family.

Sharing key findings of the report, Faisal Kawoosa, Founder & Chief Analyst, techARC said, “The active engagement of

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By Techarc
Thanks to Smartphone experience, Indians are increasingly embracing other Smart Devices
September 7, 2020

Smartphone users’ buy wish- list tops Smart TV, Smart Watch / Smart Speaker and Home Appliances in that order

Gurugram – Monday, 7 September 2020: The 1st edition of ‘The Connected Indian Consumer’ consumer insights report released today by techARC reveals that Indians are quickly moving beyond Smartphones and leveraging the benefits and ‘connectivity’, ‘smartness’ and ‘intelligence’ of these devices to elevate the overall experience of living. In this report, based on insights captured from 2,500 users, the essence of this trend can be traced to extremely high satisfaction

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