By Techarc
Experiential Smartphones to drive sales in India in 2019
February 5, 2019

Estimated 149 million Smartphones to be sold in 2019 in India.

– Tuesday, February 5, 2019: Smartphones will
witness 13% growth in sales in 2019, thanks to large volume of 4G to 4G
Smartphone replaced tipped to take place during the year.  As per techARC’s India Smartphone Segment
Sales Forecast 2019, predominant of the 4G Smartphone users were added between
2015 to 2016 and these are now due to replacement.  The users will own their 2nd 4G
Smartphone in 2019, which will be driven by owning a better experience.

Faisal Kawoosa, Founder and Chief

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By Techarc
2019 will be the year of Processors for Smartphones – techARC DIGIT
November 26, 2018

There is presently a mismatch between the importance of processor in determining the performance of a Smartphone and the significance users attach to it.

techARC today announced the first edition of DIGIT (Digital India Granular Insights and Trends), a user insights programme for deep insights about digital users in India.  The first techARC DIGIT edition was focussed on Smartphone users in India.

Source: techARC DIGIT 1st Edition

The research revealed that performance takes precedence over the price for Smartphone users in India.  Sharing more on the research, Faisal Kawoosa, Founder and Principal Analyst,

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India 5G Use-Cases Feasibility Mapping_techARC
By Techarc
Government has a vital role to play in 5G adoption as a consumer
November 5, 2018

Gurugram – Monday, November 5, 2018: techARC, today released 5G use-cases feasibility mapping for India.  The map plots some of the main use cases of 5G as per their feasibility in India.

The feasibility map plots use-cases against impact in terms of the population it can benefit versus the affordability of the segment or the service enabling entity like the government.

Releasing the report, Faisal Kawoosa, Founder and Principal Analyst, techARC, said, “The government has a critical role in the demand generation in case of 5G services.  The initial feasible use cases are expected to

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India Festive Season Online Smartphone Sales_techARC
By Techarc
Propelled by Festive season sales, more than half of the Smartphones (53%) will be sold online during Oct-Dec 2018
October 8, 2018

19.1 million Smartphones expected to be sold
online during OND’18 period.Smartphones alone to contribute US$ 3.67 billion
(IN₹ 27,094 crore) to digital commerce during the period.Online 3rd party stores like Amazon
and Flipkart to contribute 85% of the online smartphone sales at US$ 3.12
billion (IN₹ 23,030 crore).Flipkart offering more exclusives in terms of
choice than Amazon.  Amazon’s revenue
potential hinges on OnePlus 6T success.

Gurugram – Monday October 8, 2018: A report on online sales of
Smartphone during festive quarter of Oct-Dec 2018, released by techARC today
reveals that 19.1 million (53%) of the 36 million smartphones expected

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Figure1 - Brand Spread in Exclusive Categories on Flipkart and Amazon in India
By Techarc
This Diwali its advantage Flipkart
September 14, 2018

Among the two leading third party online selling platforms, Flipkart has a wider choice to offer to buyers in this upcoming festive season.

Gurugram – Friday September 14, 2018: techARC’s research report, ‘Flipkart Versus Amazon Festival Preparedness Analysis’, announced today gauges the preparedness of the two leading third party neutral online selling platforms of India – Flipkart and Amazon.

The report
analyses the spread (range) of brands that each of these platforms offer under
exclusive categories – #OnlyOnFlipkart and #AmazonExclusive.  To further investigate what the online
portals are offering to the prospect buyers in terms

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