India m-Commerce Insights

Description

The report is a user insights based report capturing views of 500 m-Commerce users in India.  The insights were captured from 400 urban and 100 rural users.  The report highlights the following:-

• Key m-Commerce trends in India.
• Engagement of major platforms.
• User behaviour including frequency of purchase, category of products shopped, time of purchase, etc.
• Outlook for m-Commerce in India.