Product Description

The report is a user insights based report capturing views of 500 m-Commerce users in India.  The insights were captured from 400 urban and 100 rural users.  The report highlights the following:-

  • Key m-Commerce trends in India.
  • Engagement of major platforms.
  • User behaviour including frequency of purchase, category of products shopped, time of purchase, etc.
  • Outlook for m-Commerce in India.