Rohit Arora 61 articles

Technology journalist and communication strategist with a decade of experience in diverse fields of Media, Communication, Branding, Social media, E-commerce and Information Technology. Strongly skilled in capacity building, content creation, brand management, product testing, and developing effective communication strategies for both internal and external stakeholders. Expert in technical writing, campaign management, client dealing, content creation and project management. Well-versed with SEO, CMS, Photo/video-editing, and digital marketing tools. Proven ability to execute results-driven content marketing projects. I strategize end-to-end product-centric campaigns that drive organizational growth. Also providing strategic ideas to new consumer technology brands for media planning, product portfolio management and setting up of D2C portals. Currently heading Content and Marketing at Techarc.

Reliance JioBook 2023: Notable Upgrades Make it a Promising E-Learning Solution for the Masses

Reliance made some waves in the Indian laptop market in 2022 when it launched its first low-cost laptop, the JioBook. However, the low-cost notebook failed...

Samsung Galaxy Z Fold 5 Hits the Market at 1.85 Lacs: Is It Worth the Investment?

Samsung made a grand reveal of its latest technology products at the Galaxy Unpacked event in Seoul, the capital city of South Korea, including new...

Boult Striker Pro Smartwatch Launched with Always-On AMOLED Display and BT Calling; Key Specifications and Features

Boult, the rapidly growing homegrown wearable brand, has added yet another feature-packed budget smartwatch to its portfolio. The Made in India Striker Pro is a...

Samsung Galaxy Tab S9 Ultra is a Gigantic 14.6” Tablet with Ludicrous Specs; Better Than iPad Pro?

Samsung has unveiled its latest lineup of premium devices, including foldable smartphones (Galaxy Z Fold 5 and Flip 5), smartwatches, and flagship tablets, at this...

The 4G-only Vivo Y27 is a Challenging Proposition in the Evolving Offline Smartphone Market

Vivo has silently unveiled the Vivo Y27, aiming to establish a significant presence in the offline smartphone market. Priced at Rs. 14,999, the Y27 features...

VU’s latest Smart TV Boasts a 98” 4K ULTRA HD QLED Panel and Costs a Whopping 6 Lakh, Worth the Price?

VU TV’s most ambitious launch in India to date promises to revolutionize home entertainment by bringing the cinematic experience right to your living room. The...