Tech Blogs

  • 4 mins read

Xiaomi has a proven track record of creating sustainable business across various smart devices categories
Xiaomi-Smart-Devices

Many leading technology brands including Apple, Samsung, Microsoft and Google have found it difficult to successfully establish in various product categories that they entered into...

Tech Blogs

  • 4 mins read

Why the faceoff with Apple only proves counterproductive – Boat Lifestyle
Boat Lifestyle ad

After a recent campaign by boAt Lifestyle, there has been a lot of debate about the good and bad of it. The mass audio wearable...

Tech Blogs

  • 4 mins read

Electric Scooter Surge: Transforming Urban Mobility in India

Have you noticed a swarm of zippy, silent scooters buzzing around your city lately? India’s urban landscapes are witnessing a surge in electric scooters, and...

Insights Pro

  • 5 mins read

Premiumisation or stepping-up – Analysis of Jan-Feb 2024 smartphone launches
Techarc-Jan-Feb-24-smartphone-launches-price-spectrum

There is 36% reduction in the number of models announced by the smartphone OEMs during Jan-Feb 2024 period comparing it with the same period last...

Tech Blogs

  • 8 mins read

With Gen Alpha entering teenage in 2024, we could finally see post-paid subscriptions for mobile services going up in India
Techarc-Gen-Alpha-and-Telecom-Subscriptions

Family postpaid subscriptions bound to see a surge across metros and non-metro cities and towns. 2024 marks a major shift in the digital consumer market...

Research and Reports

  • 4 mins read

22 out of 36 indigenous smart tech brands earn a rating of 4 or higher across the e-marketplaces they sell indicating their superior quality and acceptance among consumers including the youth
Techarc-India-Smart-Tech-Brands-Rankings-Feb-2024

In its February 2024 report of India Smart Tech Brands Monthly Ratings, Techarc today released the benchmarking and rankings of Indian brands across 6 categories...