In its February 2024 report of India Smart Tech Brands Monthly Ratings, Techarc today released the benchmarking and rankings of Indian brands across 6 categories...

The camera samples of Xiaomi 14 series, especially Xiaomi 14 Ultra, shared by the Xiaomi team over social channels are simply stunning.  They ought to...

BRICS has now 10 countries as its members cumulatively representing 42% of world population and 37% of the global GDP.  With India’s stature magnified multi-fold...

While appreciating the breadth in colours and designs in categories like smartphones and wearables, women expect the smart devices ecosystem to launch products relatable to...

MWC, the mega global assembly of future of technology comes to an end today. Owing to my health condition, I avoid attending such events that...

The ‘capillarisation’ of segments has resulted in cohorts. Serving these cohorts as per their needs and expectations is the true premiumisation that will add reciprocal...