Insights Pro 64 articles
5 Key Trends to determine our future in an intelligent living era – Techarc MWC Barcelona 2026 takeaways
1. Intelligence Everywhere Becomes the Core Narrative The era of convergence, where IT and telecom blurred into unified IP-based services, is now a background reality....
Mobile World Congress – MWC 2026 Analyst Diary
This special edition of tw@ta brings to you the key takeaways as well as identifies some of the very interesting showcases of technologies at the recently concluded Mobile World Congress, Barcelona 2026. The special...
The Common Threads of Smart Gadgets; Key Trends Across Different Product Categories
AI-Native Hardware, Premiumization, and Local Value Addition Define the Next Growth Cycle Gurugram/Srinagar: The Indian consumer electronics market is entering a structural reset as it approaches...
India Smartphone Launches January 2026: A ‘Premium’ Pivot Leaves Budget Buyers Behind
January 2026 saw a slow start to the Indian smartphone market, with only 13 models and 30 variants launched across seven brands, Oppo, Realme, Poco, Motorola, Vivo, Redmi, and Lava, marking a steep decline from the 19 launches each in January 2024...
7% of smartphone users are ‘on-the-edge’ of Delight; Techarc identifies improvement areas for better customer satisfaction and retention.
In 2026, one of the major challenges for all smartphone OEMs is finding new customers. In our recent series of RaRe Quadrant reports (check out...
The top-ranking smartphones of 2025 by user experiences for leading OEMs
The analysis of top-ranking smartphones of 2025 by user experiences cautions the smartphone makers about ‘aesthetic’ specs-sheet recalibration to strike an equilibrium between costs and the...