Techarc 29 articles

Insights Pro
  • 7 mins read

7% of smartphone users are ‘on-the-edge’ of Delight; Techarc identifies improvement areas for better customer satisfaction and retention.

In 2026, one of the major challenges for all smartphone OEMs is finding new customers. In our recent series of RaRe Quadrant reports (check out...

Redmi Note 15: Balancing Premium Features with Slimmer Design 

The Redmi Note 15 5G enters the 2026 market at a time when budget and mid-range devices face significant price pressure due to the rising costs of...

Insights Pro
  • 7 mins read

The top-ranking smartphones of 2025 by user experiences for leading OEMs 

The analysis of top-ranking smartphones of 2025 by user experiences cautions the smartphone makers about ‘aesthetic’ specs-sheet recalibration to strike an equilibrium between costs and the...

Motorola Earns Strong Customer Delight Across 2025 Portfolio in Techarc RaRe Quadrant

Gurugram/Srinagar, Dec 31: Techarc’s latest RaRe Quadrant analysis of Motorola’s 2025 smartphone lineup in India reveals a portfolio that is largely resonating well with consumers,...

Decoding the Strategy Behind Nothing’s 100% Customer Delight in 2025 Portfolio

Gurugram/Srinagar, Dec 30: Nothing’s 2025 India smartphone portfolio emerges as a rare, unified success story in Techarc’s RaRe Quadrant analysis, with all three models, Phone (3), Phone...

Google Pixel’s 2025 lineup achieves strong customer delight in Techarc’s RaRe Quadrant Report

Gurugram/Srinagar, Dec 30: Google Pixel’s 2025 lineup secures strong customer approval in India’s market through Techarc’s RaRe Quadrant analysis of ratings and sentiments. Four of...