Smartphone industry will earn more than half of its revenue in festive quarter in India
With over 49.9 million smartphones expected to sell during Oct-Dec 2021 quarter, the sales contribution of the quarter by revenue and volume is estimated at...
iPhone journey in India
Price-Performance Ratio of iPhone All Models iPhone 13 Series Unboxing Scores
This festive season up to be the best ever for Luxe smartphones
The target segment of Luxe segment (more than Rs 50,000) smartphones has been able to save on some of their routine expenses like travel and...
Camera and Battery two key parameters determining the smartphone choice in Rs 6,000-12000 segment in India.
82% smartphone users in the segment consider camera the most important feature defining the expectation against 66% happy with the experience. As per a recent...
Owing to superior camera quality and battery performance, smartphone maker Tecno emerges as the ‘most rewarding smartphone brand’ in Rs 6,000-12,000 segment in India.
In a consumer study done by Techarc, it was revealed that Camera quality, Battery performance and Audio quality are the three important factors determining the...
Apple’s 2021 launch is inline with the smart devices industry trend
The smartphone contribution for OEMs is on a decline with reducing growth opportunities and they are hedging it with the growth in other segments like...