Research and Reports 71 articles
Voice control is driving the usage of smart home in India
92% of the smart home users responded that voice-control has made it convenient to set up a smart home. More than 90% of users have...
Sheatwork and Techarc unveil report on State of Women Tech Entrepreneurship in India
Indian unicorn growth story being led by male founders 48% of surveyed women in non-metros eager become tech entrepreneurs vis-à-vis 23% in metros Access to...
Not just smartphones, users expect 5G to bring a difference to smart devices experience and usage as well.
With rapidly changing lifestyle powered by technology, smart devices becoming the preference of users across socio-economic demographics in India. Gurugram – In its latest study...
Brands having strong consumer pull prone to higher Brand Reputation risk in digital arena
Apple reports maximum brand reputation issues while OPPO tops the Brand Reputation Index among key smartphone OEMs in India. Gurugram – In its first Brand...
Amid rising online channel shares for smartphones, the offline trade channel needs to renovate to stay afloat.
For the festive quarter of Oct-Dec, 58% of the smartphones expected to be sold over online channels by volume, contributing more than 52% of the...
Owing to superior camera quality and battery performance, smartphone maker Tecno emerges as the ‘most rewarding smartphone brand’ in Rs 6,000-12,000 segment in India.
In a consumer study done by Techarc, it was revealed that Camera quality, Battery performance and Audio quality are the three important factors determining the...