Digital Marketing 3 articles

Tech Blogs

  • 3 mins read

Without a safe brand you can’t D2C
Brand Safety and D2C_Techarc

n D2C the first thing that establishes trust between a buyer and the seller is the brand. In our daily lives, if we see a...

Research and Reports

  • 2 mins read

Smartphone Digital marketing to take over print media marketing in 2019

Smartphone brands to collectively spend Rs. 330 crores on digital marketing in 2019, up by 20% compared over previous year. Gurugram – April 2, 2019:...

Research and Reports

  • 3 mins read

At $1.63 Billion, India’s share in global digital ad-fraud stood at 8.7% in 2018

The ad-fraud size is expected to grow at 23% in 2019 owing to the sophisticated techniques being employed by fraudsters attracting higher payouts. Gurugram –...