iPhone
In disguise ‘premium’ android brands have developed a promising feeder market for iPhone in India
Barring Samsung, which was already in the scene, the new brands like OnePlus, Vivo, OPPO and others in the premium…
The inevitable ‘i-threat’ for Vivo, OPPO, Xiaomi among other android brands wanting a pie of the premium smartphone buyers
Samsung has quarantined its premium market space through S series and now the Z foldable smartphones in this segment. OnePlus…
The conscious cohorts of smartphone buyers in India
Do consumers in India buy anything and everything that is made available to them by the smartphone brands? The general…
Apple – The Swiss Bank of data
There are several reasons why anyone buys Apple products, especially iPhones. These range from purely emotional/social reasons like wanting to…
iPhone’s exponential growth in India compared to Android smartphones
In 15 years, since iPhone was officially launched in India, the aspirational smartphone has grown 140 times in sales compared…
iPhone journey in India
Price-Performance Ratio of iPhone All Models iPhone 13 Series Unboxing Scores
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