iQoo 7 articles
In 2026 Software Shift in the Smartphone industry will be among big shifts
2026 is going to be yet another interesting year for the smartphone industry. We already getting a glimpse of these super smartphones with the launch...
Can Vivo’s OriginOS delight Android smartphone users?
Vivo just announced arrival of OriginOS, which will first power some of the select flagship smartphones of Vivo and iQOO and later on become the...
Exploring the Shift in Consumer Preferences: Camera Quality Over Lens Brand in Smartphone Photography
The evolution of camera technology has reached a pivotal moment, particularly with the integration of artificial intelligence (AI), reshaping the photography landscape and making it...
As consumers if you are bored with R brands, there are other equally compelling options to choose from emerging brands
The festive sales period of online marketplaces – Amazon and Flipkart – offers a lot of good options to consider and at the same time...
What Samsung needs is to carve out a constellation for the masses within its galaxy of devices
Customer is the king, is an old saying for marketing world. Samsung is taking a little longer to accept this reality. Well against all odds,...
Premiumisation or stepping-up – Analysis of Jan-Feb 2024 smartphone launches
There is 36% reduction in the number of models announced by the smartphone OEMs during Jan-Feb 2024 period comparing it with the same period last...