online shopping 2 articles
Soundbar Shopping: Comparing Amazon and Flipkart’s Information Depth
In our previous Insights Pro, we explored the comprehensive information and immersive experiences provided by Amazon and Flipkart in the personal electronics categories. In context...
Changing consumer behaviour to impact online shopping in India
The digital big-bang after covid-19 pandemic is settling down resulting in a new behaviour in online buying that needs to be factored for profitably selling...