Many leading technology brands including Apple, Samsung, Microsoft and Google have found it difficult to successfully establish in various product categories that they entered into...
After a recent campaign by boAt Lifestyle, there has been a lot of debate about the good and bad of it. The mass audio wearable...
There is 36% reduction in the number of models announced by the smartphone OEMs during Jan-Feb 2024 period comparing it with the same period last...
The 1H of 2023 (Jan-Jun) has been in line with expectations. However, it was not expected that the sales for smartphones would go under 50...
Samsung while continuing to mark its strong presence in the ultra-premium or luxe segment of Android smartphones through S and Z series and emerging as...
Before 2022, the market was looking very skewed where over 75% of the market share was held by a few brands and it was appearing...
