Smart Brand Switching 1 article
Youth acceptability of Lava and OnePlus to further increase their market shares in 2024 and beyond. Youth are expected to contribute 44% of the total smartphone sales in 2024
OnePlus likely to gain 6% market share, followed by Lava (4%) and Apple (3%). The top likely losers are Redmi (-4%) and Realme (-3%). Barring...