Festive celebrations in India have become inseparable from our smartphones. As Dussehra, Diwali and other festivals approach, we see our mobile devices woven into every...
Our recent InsightsPro on festive season expectations revealed that 87% of the planned purchases are by upgraders. This means as a smartphone user, you are...
Techarc’s India Smartphone Festive Season Dashboard for 2025 brings comprehensive insights about the discounts and offers that leading brands have rolled out to excite customers...
The Indian smartphone market in 2024 exhibited strategic recalibration across price bands. Some brands moved away from volume-focused budget offerings and concentrated on high-conversion mid-range...
In 2025, smartphone brands are doing more than chasing regular specifications and features, and getting more focused on design. And at the centre of that...
In many of my earlier notes and media interactions, I have explained how the several shifts and transformations within Xiaomi are resulting in it momentarily...
