Research and Reports

  • 4 mins read

Smart Speaker shipment expected to cross record 750,000 units by end of 2020. Amazon Echo drives the market, Xiaomi makes an impressive entry
techARC-India-Smart-Speakers-Market-Scan-Report-2020

Among Smart Connected Devices, Smart Speaker ranks 2nd in the wish list of Indian consumers Gurugram – Monday November 16, 2020: Announcing its 1st edition...

Research and Reports

  • 3 mins read

Sony Play Station continues to drive console Gaming sales in India shipping over 96.5% of the devices in 3Q’20

Market likely to see 21% dip in sales in 2020 over previous year owing to poor start due to Covid-19 pandemic Gurugram – Monday November...

Research and Reports

  • 6 mins read

Community driven brands like Realme and OnePlus top holistic Smartphone Brand Quality Index
Fig1-techARC-India-Holistic-Smartphone-Brand-Quality-Index-2020

Democratisation is enabling create quality brands resulting in repurchases & recommendations to others, finds techARC’s India Holistic Smartphone Brand Quality Index Gurugram – Thursday, October...

Research and Reports

  • 4 mins read

Thanks to Smartphone experience, Indians are increasingly embracing other Smart Devices

Smartphone users’ buy wish- list tops Smart TV, Smart Watch / Smart Speaker and Home Appliances in that order Gurugram – Monday, 7 September 2020:...

Research and Reports

  • 3 mins read

Average Ad-Fraud rate to go up to 45-55% against the present 25-35%

Ad-Fraud likely to increase in Digitally Mature as well as New Entrant organisations in the aftermath of Covid-19 pandemic. Gurugram – Tuesday, August 18, 2020:...

Research and Reports

  • 6 mins read

ESDM sector has to keep up to its global reputation during Covid-19

Manufacturing and supply-chain logistics is worst affected hampering the overall efficiency of the output for the sector. Gurugram – Friday, 15 May 2020: The 2nd episode...