Research and Reports 75 articles

2026 laptop launches will be driven by specific use cases rather than a generic multipurpose orientation 

Laptops have lacked the element of personalisation, though being an extension of personal computing devices or PCs.  The reason to this has been that the...

Tech Driving Strategic Shifts in India Passenger Vehicles – Techarc AutoTech PV Dashboard

The Indian automotive sector has undergone a definitive strategic pivot. In 2025, technology transitioned from a peripheral luxury to the primary technological payload driving the...

The India Smartphone 2026 Outlook – ‘Bermuda Triangle’ Situation 

2026 does not appear to be just another year for smartphones in India.  There is a ‘Bermuda triangle’ situation expected to disturb the market momentum...

Motorola Earns Strong Customer Delight Across 2025 Portfolio in Techarc RaRe Quadrant

Gurugram/Srinagar, Dec 31: Techarc’s latest RaRe Quadrant analysis of Motorola’s 2025 smartphone lineup in India reveals a portfolio that is largely resonating well with consumers,...

Oppo gets strong customer delight in premium and mid-range segments in Techarc’s RaRe Quadrant Report

Gurugram/Srinagar, Dec 31: Oppo’s 2025 smartphone portfolio demonstrates strong resonance in premium and mid-range segments across India, as revealed by Techarc’s RaRe Quadrant analysis of...

Decoding the Strategy Behind Nothing’s 100% Customer Delight in 2025 Portfolio

Gurugram/Srinagar, Dec 30: Nothing’s 2025 India smartphone portfolio emerges as a rare, unified success story in Techarc’s RaRe Quadrant analysis, with all three models, Phone (3), Phone...