Research and Reports 68 articles

Techarc RaRe Quadrant analysis reveals Samsung’s flagship citadel along with need to recalibrate the volume portfolio

Gurugram / Srinagar: A new proprietary analysis (RaRe Quadrant Analysis Report) by Techarc regarding Samsung’s 2025 smartphone lineup in India highlights a distinct polarisation in...

Over 150 smartphone models equipped with AI features to be available this festive season for customers across price segments.

Users evaluating AI features based on relevancy and usability. However, it still does not feature in top reasons triggering an upgrade. Gurugram / Srinagar –...

AI Ushers into the Next Era of Primary Interface and Enabling Intelligent Ecosystem 

Between 2025-2030, the consumer tech industry to focus on making AI as a multi-device primary interface and enable an intelligent ecosystem redefining the human-gadget interactions....

AI Revolution in Smartphones – The emerging default interface between humans & smartphones

Gurugram / Srinagar – Techarc today announced its report ‘AI Smartphones – The evolving interface between humans and smartphones’. The report traces the fast catching...

Post-purchase experience driving smartphone user delight finds ‘The shifting smartphone delight’ report 2024

The report reveals that smartphone consumers in the mid-category are delighted out of post-purchase experiences even though the sales triggers continue to be specifications during...

2025 to mark beginning of ‘smartphone era’ of cars in India.  5G M2M connectivity, on-device GenAI and cloud connectivity to be among key technologies powering cars of future.

Gurugram / Srinagar – The ownership of smart devices continues to grow in India.  However, the actual usage of some categories is on the decline,...