OEM 2 articles

Insights Pro

  • 6 mins read

April 2026 Gadget Launch Report: OEM Shifts and the Decline of Budget Segments 

The consumer electronics industry witnessed a significant surge in product launches during April 2026. While activity accelerated across smartphones, smart TVs, and laptops compared to the previous...

Insights Pro

  • 4 mins read

India’s Auto Sector Prepares for Mass Segments in 2026 

The first quarter of 2026 signals a decisive structural realignment within the Indian passenger vehicle sector, as the OEMs shift away from the premium-heavy strategies of the...