How the Smartphone industry is aligning with the changing preferences of the consumers who see smart tech central to their lifestyle?
Smartphone is still the ‘hero’ smart device. However, its innovations are mostly perceived incremental and its innovations do not get a ‘wow’ from customers anymore. Yes, there is excitement around ‘bendables’ and ‘foldables’, but the mass consumers are aware its a distant dream and aspiration for them yet.
Smartphones have however, brought in some fundamental changes in the outlook towards technology, especially always on and connectedRead more