Specifications, Features and Performance are the top 3 ranking parameters that smartphone buyers evaluate before their ‘buy’ decision. In its first TechInsight basis data analytics...
MediaTek led with 81 smartphone models launched on their chipset against Qualcomm which saw 51 launches in India. Realme, Samsung and Motorola had three chipset...
Gaming on mobile is a casual use case for majority of the smartphone users. Is the smartphone ecosystem betting too high on heavy lift gaming?...
Foldable smartphones to contribute over 6% of Luxe category sales contribution in 2022 by volumes. The form factor has the potential to improve profitability of...
With rapidly changing lifestyle powered by technology, smart devices becoming the preference of users across socio-economic demographics in India. Gurugram – In its latest study...
Apple reports maximum brand reputation issues while OPPO tops the Brand Reputation Index among key smartphone OEMs in India. Gurugram – In its first Brand...
