Research and Reports 68 articles

98% of retailers in India accept Digital Payments embarking their Digital Transformation journey

MediaTek powered innovation has a key role to play in taking off digital payments among retailers in India.  The sound box payment system adds to...

37% of the respondents feel their next personal vehicle will be an Electric Vehicle

Other than low operational cost, the high load of technology seen as a key motivation to buy EVs.  68% of the survey respondents consider this...

72% of the 5G smartphones to be purchased over next two years will be in the price range of Rs 10,000 – 30,000 as per consumers’ preference

With no 5G use case to use as a reference, consumers want to buy best 5G smartphones defined by the ones offering seamless connectivity, blanket...

Apple and OnePlus smartphones lead in terms of user interest in their new edition launches of flagship models, finds Techarc study

Apple iPhone (number series) and OnePlus (number series) respectively lead in segments by OS, which is iOS and Android respectively. Gurugram – In a user...

Indian Connected Consumer expects high speed and advanced computational capabilities in 5G powered smart devices – Techarc India Connected Consumer Report 2023

The role of processors becomes significant in the backdrop of consumer expectations from 5G powered smart devices.  Comfort and Convenience to drive further adoption of...

Case Study – A Deeper Understanding of the Nothing Phone (1) India Launch

Nothing has attempted to showcase glimpses of newness in an innovation-stagnated industry.  Twitter emerged as the dominant channel for social media discussions on Nothing Phone...