Research and Reports 75 articles

Case Study – A Deeper Understanding of the Nothing Phone (1) India Launch

Nothing has attempted to showcase glimpses of newness in an innovation-stagnated industry.  Twitter emerged as the dominant channel for social media discussions on Nothing Phone...

OnePlus emerges as premium android smartphone brand of choice in India as per Techarc Premium Smart Tech Survey

In the Android ecosystem, the brand also features in leading position among incumbent stalwarts in other product categories such as smart TVs, TWS earbuds and...

5G to pace up revenues for the telecom sector in India with it reaching the landmark revenues of ₹10 Lakh crores by 2023

The telecom industry is expected to add ₹1 Lakh crore in every 3 years compared to previous trend of adding the same in 4 years...

Smartphone users under INR 30,000 find themselves compromising performance for price

Users dissatisfied with the price vs performance aspect with 86% agreeing that best-in-class performance in devices such as OnePlus One, POCO F1, Mi3, Redmi K20,...

Voice control is driving the usage of smart home in India

92% of the smart home users responded that voice-control has made it convenient to set up a smart home. More than 90% of users have...

Sheatwork and Techarc unveil report on State of Women Tech Entrepreneurship in India

Indian unicorn growth story being led by male founders 48% of surveyed women in non-metros eager become tech entrepreneurs vis-à-vis 23% in metros Access to...