TechInsight – Performance of a smartphone defines the experience for a user
April 20, 2022

Specifications, Features and Performance are the top 3 ranking parameters that smartphone buyers evaluate before their ‘buy’ decision. 

In its first TechInsight basis data analytics of over 25,000 comments, reviews, and questions of popular ecommerce marketplaces, Techarc today said that while tangible parameters like specifications are essential in setting the expectations of smartphone buyers, the experience is defined by the performance delivered by smartphones after the users start using these devices.

As per the analysis, the top three parameters setting the expectations of smartphone buyers are Specifications, Features and

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