Samsung’s cobranded cards with Axis Bank could make it the market leader again by 1Q’23
October 17, 2022

The price gap between Samsung and its immediate competition will be bridged with the cobranded cards it launched with Axis Bank.

Samsung along with Axis Bank recently launched cobranded cards. This is a first cobranded card in the consumer electronics industry, where a consumer electronics conglomerate, and a bank collaborated to facilitate buying of various electronics products.

Axis Bank is the country’s 3rd largest private sector bank. One of its key strengths is its flexibility and to some extent ‘lenient’ approach compared to other banks when it comes

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