Tech Blogs
  • 5 mins read

eCommerce For The New Digital Natives of India

Covid19 has proven to be a blessing in disguise for the eCommerce industry across the globe. From change in consumption patterns to lifestyle habits, accelerated...

Tech Blogs
  • 2 mins read

The Xiaomi Next 2022 launches have changed my perception about the brand

As an industry analyst, though I would acknowledge the achievements of Xiaomi as a brand backed by data and the insights churned out of it....

Insights Pro
  • 3 mins read

Audio Experience pivotal to the satisfaction of Smart TV users

Display quality is now playing a minimal role in the Smart TV experience; two-third of consumers decide around the specifications of the TV while exploring...

Tech Blogs
  • 4 mins read

Stolen Customer Data: Disastrous Epilogue Of A Brand’s Reputation

Consumers and brands share a reciprocal relationship where the former shares personal information with the brand and the latter attempts to utilize that data to...

Tech Blogs
  • 3 mins read

Without a safe brand you can’t D2C

n D2C the first thing that establishes trust between a buyer and the seller is the brand. In our daily lives, if we see a...

Tech Blogs
  • 4 mins read

The ABCD of smartphones!

OEMs need to now focus on audio in addition to Camera, Battery and Display as consumer conversations are increasing in that direction.  A recent Tech...