7% of smartphone users are ‘on-the-edge’ of Delight;
- 7
Consumers and brands share a reciprocal relationship where the former shares personal information with the brand and the latter attempts to utilize that data to...
n D2C the first thing that establishes trust between a buyer and the seller is the brand. In our daily lives, if we see a...
OEMs need to now focus on audio in addition to Camera, Battery and Display as consumer conversations are increasing in that direction. A recent Tech...
The vision about a super app needs to be driven more by convenience than mere convergence of applications and services. After experiencing Tata Neu ‘super...
Can Marketplaces Compete against D2C Brands by offering Competitive Pricing? ‘Up to 50% off on your favorite beauty products, ‘Buy one get one free on...
The Nord series has emerged as a successful stepping stone for the smartphone users to enter into the OnePlus family and stay with the brand...