eCommerce 11 articles
Amid rising online channel shares for smartphones, the offline trade channel needs to renovate to stay afloat.
For the festive quarter of Oct-Dec, 58% of the smartphones expected to be sold over online channels by volume, contributing more than 52% of the...
What should brands look at this festival season?
Need for an omnichannel presence to grab your lions worth share The cascading effect of the Covid-19 crisis continues to resonate across industries, even after...
To buy online or not to?
I did my first only purchase in around 2006, when NDTV had a section selling books online. Then in 2008, I ordered a kitchen item...
Brand Infringement in e-commerce: A Key Aspect For Brand Safety
Lessons from C-suite leaders The growing popularity of e-commerce has changed the rules through which buyers and sellers interact. Lowering barriers to enter marketplaces has...
Propelled by Festive season sales, more than half of the Smartphones (53%) will be sold online during Oct-Dec 2018
19.1 million Smartphones expected to be sold online during OND’18 period. Smartphones alone to contribute US$ 3.67 billion (IN₹ 27,094 crore) to digital commerce during...