Before delving more in to this topic, let’s examine the premium segment for Android smartphones. Not much has changed in over a decade for the...
Once seen as a residual brand in the smartphone industry, where it would get clubbed as ‘others’ in every report that would trace the journey...
The android smartphone brands which are attempting to have a pie from the premium smartphone users overemphasise on a few features that does not go...
Barring Samsung, which was already in the scene, the new brands like OnePlus, Vivo, OPPO and others in the premium android space have created a...
Samsung has quarantined its premium market space through S series and now the Z foldable smartphones in this segment. OnePlus has also been able to...
Foldable form factor of smartphones has been a recent innovation that has triggered excitement in the luxe segment emerging as a visible differentiator than the...
