Poco 6 articles

Xiaomi Shines in Customer Delight Rankings in Techarc’s 2025 RaRe Quadrant Report

Gurugram/ Srinagar, Dec 29: Xiaomi India has solidified its position as a market leader in user experience, with its 2025 smartphone portfolio overwhelmingly securing Delight...

Tech Blogs
  • 3 mins read

Exploring the Shift in Consumer Preferences: Camera Quality Over Lens Brand in Smartphone Photography

The evolution of camera technology has reached a pivotal moment, particularly with the integration of artificial intelligence (AI), reshaping the photography landscape and making it...

Tech Blogs
  • 7 mins read

As consumers if you are bored with R brands, there are other equally compelling options to choose from emerging brands

The festive sales period of online marketplaces – Amazon and Flipkart – offers a lot of good options to consider and at the same time...

Tech Blogs
  • 10 mins read

What Samsung needs is to carve out a constellation for the masses within its galaxy of devices

Customer is the king, is an old saying for marketing world. Samsung is taking a little longer to accept this reality.  Well against all odds,...

POCO X6 series helps me recommend a good phone without shooting up the budget for many

There were hardly any good phones available to recommend in ₹20-30,000 forcing me to request people to increase their budget.   With Poco X6 series, I...

Brand takes precedence over product for GenZ to decide about the smartphone.  Poco, iQOO and Nothing emerge as the exclusive three brands that youth identify and relate with

Relatability and exclusivity key factors driving this trend.  GenZ gives 60% weight to the brand while the product factors contribute the remaining 40% in their...