Segmentation based selling worked for one of the longest periods (1920-1980) as per business historian Richard Tedlow. Since 1980 it’s…
A large number of households in India, even in metro cities use a linear TV connected with a cable STB…
HMD will be now a consumer facing brand beginning mid of 2024 in smartphones. It will, however, continue to sell…
Many leading technology brands including Apple, Samsung, Microsoft and Google have found it difficult to successfully establish in various product…
After a recent campaign by boAt Lifestyle, there has been a lot of debate about the good and bad of…
Family postpaid subscriptions bound to see a surge across metros and non-metro cities and towns. 2024 marks a major shift…