Brands having strong consumer pull prone to higher Brand Reputation risk in digital arena
Apple reports maximum brand reputation issues while OPPO tops the…
Amid rising online channel shares for smartphones, the offline trade channel needs to renovate to stay afloat.
For the festive quarter of Oct-Dec, 58% of the smartphones…
From Smartphones to Smart Tech-Style
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Smartphone industry will earn more than half of its revenue in festive quarter in India
With over 49.9 million smartphones expected to sell during Oct-Dec…
Owing to superior camera quality and battery performance, smartphone maker Tecno emerges as the ‘most rewarding smartphone brand’ in Rs 6,000-12,000 segment in India.
In a consumer study done by Techarc, it was revealed…
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