Apple 35 articles

Insights Pro
  • 8 mins read

For ‘iPhone’ tag consumers are giving up several latest technologies

Techarc Shelf Analysis of iPhone 13 with alternative android smartphones in the price range shows how consumers are ‘malnourished’ in terms of the latest generation...

Tech Blogs
  • 6 mins read

Vivo should do more than ‘Fun’ to emerge strong in the premium segment

Before delving more in to this topic, let’s examine the premium segment for Android smartphones.  Not much has changed in over a decade for the...

Tech Blogs
  • 7 mins read

For OnePlus, Nord is nothing but a distraction

Nord series was one of the not so good decisions of OnePlus strategically.  I have opposed it then and still feel that OnePlus should call...

Tech Blogs
  • 10 mins read

What Samsung needs is to carve out a constellation for the masses within its galaxy of devices

Customer is the king, is an old saying for marketing world. Samsung is taking a little longer to accept this reality.  Well against all odds,...

Tech Blogs
  • 4 mins read

Xiaomi has a proven track record of creating sustainable business across various smart devices categories

Many leading technology brands including Apple, Samsung, Microsoft and Google have found it difficult to successfully establish in various product categories that they entered into...

Tech Blogs
  • 4 mins read

Why the faceoff with Apple only proves counterproductive – Boat Lifestyle

After a recent campaign by boAt Lifestyle, there has been a lot of debate about the good and bad of it. The mass audio wearable...