Apple
Samsung needs to have a relook of A series to improve retention and strengthen S, Z series sales further
The A series is the ‘weak link’ in Samsung’s portfolio resulting in inter-brand switch in favour of brands including OPPO,…
Youth acceptability of Lava and OnePlus to further increase their market shares in 2024 and beyond. Youth are expected to contribute 44% of the total smartphone sales in 2024
OnePlus likely to gain 6% market share, followed by Lava (4%) and Apple (3%). The top likely losers are Redmi…
Apple’s M3 processor further powers a paradigm shift in the processor industry that should worry Intel
Apple today announced the latest family of M3 processors and recently Qualcomm announced Snapdragon X Elite. This is a paradigm…
Apple is no longer just a craze but a loved brand in India
There is a lot to learn from Apple. For me the biggest takeaway after visiting a couple of partner stores…
How Apple makes its proposition unique in the premium segment?
The android smartphone brands which are attempting to have a pie from the premium smartphone users overemphasise on a few…
Foldable smartphones in consideration but unlikely to substantially hamper iPhone prospects in India
In view of iPhone 15 series launch, one of the most sought-after smartphone launches across the globe, we captured sentiments…
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