Vivo
Vivo debuts X90 Pro and X90 smartphones with flagship MediaTek 9200 SoC and innovative cameras; Check Price and Specs
Vivo has expanded its camera-centric flagship smartphone line-up in India with the launch of the X90 Pro and the X90….
Vivo has tamed the smartphone technology!
Vivo has upped the smartphone manufacturing value chain and has started making contributions to the industry in the areas of…
OnePlus emerges as premium android smartphone brand of choice in India as per Techarc Premium Smart Tech Survey
In the Android ecosystem, the brand also features in leading position among incumbent stalwarts in other product categories such as…
Brands having strong consumer pull prone to higher Brand Reputation risk in digital arena
Apple reports maximum brand reputation issues while OPPO tops the Brand Reputation Index among key smartphone OEMs in India. Gurugram…
Smartphone brands need to relook their offline strategy
Smartphone Brands Need To Relook Their Offline Strategy The traditional thinking of ‘Metro first’ needs to be rekindled with changing…
Community driven brands like Realme and OnePlus top holistic Smartphone Brand Quality Index
Democratisation is enabling create quality brands resulting in repurchases & recommendations to others, finds techARC’s India Holistic Smartphone Brand Quality…
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