Vivo 30 articles

Tech Blogs
  • 6 mins read

Vivo should do more than ‘Fun’ to emerge strong in the premium segment

Before delving more in to this topic, let’s examine the premium segment for Android smartphones.  Not much has changed in over a decade for the...

Insights Pro
  • 5 mins read

Youth acceptability of Lava and OnePlus to further increase their market shares in 2024 and beyond.  Youth are expected to contribute 44% of the total smartphone sales in 2024

OnePlus likely to gain 6% market share, followed by Lava (4%) and Apple (3%).  The top likely losers are Redmi (-4%) and Realme (-3%).  Barring...

Tech Blogs
  • 5 mins read

How Apple makes its proposition unique in the premium segment?

The android smartphone brands which are attempting to have a pie from the premium smartphone users overemphasise on a few features that does not go...

Tech Blogs
  • 4 mins read

Smartphone makers need to enhance value proposition through relevant collaborations

The premium smartphone users spend extensively on travel.  Bringing exclusive deals by smartphone makers in the segment will delight these users. The smartphone makers all...

Vivo V29e could be the best-looking selfie camera smartphone in 2023; find out why

Vivo has expanded the V29 smartphone line-up in India with the launch of the V29e value-flagship offering. The new V29-series handset is a selfie-centric smartphone...

Insights Pro
  • 6 mins read

In disguise ‘premium’ android brands have developed a promising feeder market for iPhone in India

Barring Samsung, which was already in the scene, the new brands like OnePlus, Vivo, OPPO and others in the premium android space have created a...