Apple
Apple stores to strengthen the bond between customers, enthusiasts and the brand in India
In its journey of over 15 years in India, Apple would have cumulatively sold over 50 million devices, including 35…
1 out of 2 smartphones launched in 3Q 2022 used a MediaTek processor
Out of 47 smartphone models launched, 31 supported 5G cellular technology. A total of 17 brands launched 47 smartphone models…
iPhone’s exponential growth in India compared to Android smartphones
In 15 years, since iPhone was officially launched in India, the aspirational smartphone has grown 140 times in sales compared…
From Smartphones to Smart Tech-Style
How the Smartphone industry is aligning with the changing preferences of the consumers who see smart tech central to their…
Apple’s 2021 launch is inline with the smart devices industry trend
The smartphone contribution for OEMs is on a decline with reducing growth opportunities and they are hedging it with the…
Community driven brands like Realme and OnePlus top holistic Smartphone Brand Quality Index
Democratisation is enabling create quality brands resulting in repurchases & recommendations to others, finds techARC’s India Holistic Smartphone Brand Quality…
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