Comparison analysis of information and immersive experiences offered by Amazon and Flipkart in leading personal electronics categories The significance of online marketplaces in elating the...
The digital big-bang after covid-19 pandemic is settling down resulting in a new behaviour in online buying that needs to be factored for profitably selling...
Covid19 has proven to be a blessing in disguise for the eCommerce industry across the globe. From change in consumption patterns to lifestyle habits, accelerated...
The vision about a super app needs to be driven more by convenience than mere convergence of applications and services. After experiencing Tata Neu ‘super...
Can Marketplaces Compete against D2C Brands by offering Competitive Pricing? ‘Up to 50% off on your favorite beauty products, ‘Buy one get one free on...
Among the top 5 milestones that a potential buyer checks through, 34% abort their smartphone buying if the ratings and reviews do not instill faith...
