Faisal Kawoosa
This festive season up to be the best ever for Luxe smartphones
The target segment of Luxe segment (more than Rs 50,000) smartphones has been able to save on some of their…
Camera and Battery two key parameters determining the smartphone choice in Rs 6,000-12000 segment in India.
82% smartphone users in the segment consider camera the most important feature defining the expectation against 66% happy with the…
Apple’s 2021 launch is inline with the smart devices industry trend
The smartphone contribution for OEMs is on a decline with reducing growth opportunities and they are hedging it with the…
To buy online or not to?
I did my first only purchase in around 2006, when NDTV had a section selling books online. Then in 2008,…
With Flip and Fold, Samsung has taken over Apple in smartphone innovations
The 3rd generation of fold has now addressed all apprehensions of buyers who are ready to experiment this new form…
Smartphone brands need to relook their offline strategy
Smartphone Brands Need To Relook Their Offline Strategy The traditional thinking of ‘Metro first’ needs to be rekindled with changing…
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